Food, beverage, and pet industries increasingly face putative class actions, governmental investigations, regulatory actions, and lawsuits brought by both individuals and competitors, following increased attention to advertising, product labeling, natural ingredients, genetically modified organisms, and consumer fraud concerns.
Williams & Connolly has extensive experience with these challenges in the food, beverage, and pet industries. We represent a broad range of industry-leading companies that produce, distribute, and/or sell food, alcoholic and non-alcoholic beverages, and pet products and services. We help clients effectively navigate the industry’s most challenging investigations, enforcement actions, and litigation matters. Our diverse litigation experience includes: defending against unfair competition, false advertising, product labeling, misbranding, slack-fill, contract, warranty, and antitrust claims brought in courts throughout the country.
Members of our Food, Beverage & Pet practice regularly counsel global, national, and local manufacturers, wholesalers, retailers, distributors, processors, brewers, vintners, and industry associations in commercial and consumer disputes involving food labeling and packaging, supply chain issues, fraud, product recall and safety matters, competition, labor issues, false advertising, and breach of contract matters.
Our experience includes enforcement actions, commercial disputes, complex litigation and consumer class actions, product liability matters, and antitrust matters. Over recent years, the firm has defended food and pet companies in multiple consumer class action claims, over a dozen of which were based in California. In several cases, the plaintiffs’ lawyers chose not to file suit following Williams & Connolly’s response to their demand letters.
We also work closely with industry leaders and start-ups alike to evaluate and mitigate risk in order to avoid litigation. In addition, when serious issues do arise, our attorneys are adept at crisis management. We partner with clients to swiftly assess adverse events, develop strategies to minimize exposure, and help them through difficult situations.